The opening ceremony for the Quiksilver In Memory Of Eddie Aikau Big Wave Invitational is one of surfing’s grandest gatherings. The best big wave riders in the world all converge at Waimea Bay. They come with boards, they come with respect, and they take part in native ceremonies there in the sacred sand. Eventually, they paddle out and form a prayer circle in the lineup — silhouettes of superheroes shadow off into sea as the sun melts into the Pacific. It really is something.


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It’s amazing when it all comes together. When a storm creates a wave that ripples across an entire ocean, finds its way to a foreign shore and is met by someone who is willing and able to ride it perfectly. The whole process is bizarre. And beautiful. And mostly insane. We couldn’t love it more.


Every wave is unique and, for lack of a better word, they all have personality. In Hawaii, a single one can make or break a career, humble you, hurt you, kill you or create a euphoric experience you’ll never forget. This season, we’re committed to showing you the wildest moments between man and wave meet. Our riders are going to give you raw and honest insight on what made the best (or most brutal) waves they’ve wrangled unique. We’re calling it #ThisWave and we’re inviting you to join us for the ride — follow us on Instagram to do just that.


We will keep this page updated with all the latest #thiswave posts, so keep an eye on it.


Introducing #ThisWave — our way of sharing Hawaii with you this season. Waves here are truly special. A single one can make your career, break your career, humble you, hurt you, kill you or give you a euphoric experience you’ll never forget. They each have their own story and starting now, our riders are going to tell those stories by giving you raw and honest insight on what made the best waves they’ve wrangled unique. To start, here’s @koarothman with a memory of a beautiful mutant from last year. "I wasn’t even sure if #ThisWave was going to be a good one. I was sitting in a weird spot — definitely not where I think the best ones come in — and the sun was going down so it was already kind of dark, but I just whipped it and went anyway. When I got to the bottom, I saw it throwing and realized how big the barrel was. It wasn’t so bad for a wave to come in on.”

A photo posted by Quiksilver (@quiksilver) on



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It’s about family. It’s about friends. It’s about keeping traditions alive and having a good time.


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“I think you have to be ready to break your leg if you want to land a proper air.”


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