QUIKSILVER’S LATEST RETAIL STORE HAS JUST OPENED IN THE NEW TROPICAL ARCADE, CAIRNS, QLD.
Quiksilver has just opened a brand new full Flagship store bringing the best of Quiksilver, Roxy and DC to Cairns.
The new store concentrates on bringing apparel and accessories most suited to the Cairns sub tropical climate, with a huge range of swimwear, lightweight cotton pieces, and accessories ‘there is something for everyone’ states the National Visual Merchandising Manager Bianca Greenwood.
Not only does the Cairns Flagship incorporate Quicksilver and Roxy but also has the largest DC range in Queensland housing the full range of DC products including footwear, T’s, Shorts and Caps.
Cairns is the latest Buttonshaw design concept store to undergo individual interior and exterior design transformations joining Quiksilver Manly Boardstore, Quiksilver Bondi and Quiksilver Chadstone. “The intention is for customers to feel like they are visiting an exhibit, rather than just another store,” explains Quiksilver’s Australian-based Creative Director, Simon Buttonshaw.
“In nearly all cases, the nuts and bolts of the store are hand-done, more personal and adaptable to change and less ‘mass-mainstream’, continues Buttonshaw.
Quiksilver are really pleased to be back in the Centre of Cairns with a full store that offers the best of Quicksilver, Roxy and DC to locals and tourists alike.
As the world’s leading surfing and board sports brand, Quiksilver has 300+ stores world wide.